Vodafone’s enterprise-class Cloud and Hosting solutions enable businesses transition to a more flexible and efficient IT infrastructure. Octopus Group was approached by Vodafone to bring this global campaign to life.
As part of the creative team at Octopus Group, I played a lead role in the design execution and AE animation of multiple HD digital screen placements. These included four Vodafone narratives that were rolled out across eGuides, customer stories, printed case studies, eDMs, online rich media banner sets, internal comms, press advertising and railway station large format billboards. Digitally animated movies were storyboarded and built for use at major international airports including Heathrow T2 & T5 business lounge, Dublin Aerpods, London City and Hannover Airports. The result is a global integrated marketing and advertising campaign, based on the central message: There’s a cloud that can.
Credit: Design and art direction while under contract at Octopus Group, London.