The Addiko Bank is an Austrian banking group with numerous cross-border activities in the Alps-Adriatic region.
As part of the creative team at Prophet, I was involved in creating the Addiko Bank brand guidelines, expressing the bank’s new tone of voice. The document shows how to use their visual elements and give you a taste of how the Addiko brand comes to life. Prophet has branded Addiko Bank in a bid to highlight “simple, practical processes and services.” The positioning “straightforward thinking” has been created.
Credit: Work undertaken while under contract at Prophet, London.